March 24 2008

Japan shuns URLs

Cabel talks about his visit to Japan and how URLs have been supplanted by search terms in advertising, with photos:

It makes sense, right? All the good domain names are gone. Getting people to a specific page in a big site is difficult (who’s going to write down anything after the first slash?).

This fits in well with the discussion about location bars as command lines, and the power of Control-L.

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2 Comments

  1. EY
    Mar 24 2008
    11:41 pm

    Reminds me of AOL keywords, except I assume you can use any search engine. This is interesting in that you can badly misspell the name and Google will usually take you to the right place.

    Also, it allows you to have domain names longer than 2-3 syllables and comprised of multiple words as long as it’s memorable enough.

  2. Steven Fisher
    Apr 24 2008
    12:37 pm

    I saw this a few days ago around here, but I can’t remember what it was for. So I guess the keywords weren’t that meaningful.

What do you think?