July 11 2008

Not another photoshop montage

I’ve seen some really bad cell phone ads recently that are clearly just a bunch of product shots thrown into Photoshop with reflections added. In contrast, the homepage of Apple.com today shows some attention to detail: the unseen back logo of the leaning iPhone is actually reflecting off of the one it’s leaning on. Whether it’s bothering to take a shot just for the ad or solid Photoshop skills, it’s nice to see the attention to detail.

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